JW· 2 May 2026 · 1 min read · Fitness

Behind a Fitness Shoot

Behind a Fitness Shoot

People often picture fitness shoots as glamorous, but the truth is they're hard work, and that's exactly why I love them. Last week's session involved a lot of holding tension, resetting, and going again until we nailed the frame. By the end I was genuinely wrecked, but the images made every rep worth it. The best shots almost always cost you something.

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